Leigh Kahn, president of Kahn Research Inc. has over 20 years marketing research experience including Coors Brewing Company, The Polk Company, National Demographics & Lifestyles (Now Equifax), The NPD Group, Burke Marketing Research, and Maritz Marketing Research
Leigh holds a MA in Applied Social Research from the University of Michigan, and a BA in Psychology from Indiana University.
Actively involved in the American Marketing Association, she has served on the Colorado chapter Board of Directors as President, Treasurer, and VP of Marketing Research, and previously on the Chicago chapter Board of Directors as VP Marketing Research, VP Communications and Director at Large.
Kahn Research Inc. is a strategic research company offering both qualitative and quantitative solutions to address brand strategy, development, positioning, and customer behavior and attitude issues.
We conduct both traditional and online focus groups and IDI's, as well as ethnographic on-site (in-store, in-home) depth interviews to better understand customer interests and needs within the shopping / buying environment.
The principal, Leigh Kahn is a senior level research and strategic planning professional. She is an experienced focus group moderator and ethnographer. With over 20 years experience in consumer and business focused projects addressing the gamut of marketing issues, you can be comfortable knowing your research will be expertly designed, executed and analyzed.
Leigh's strengths are in her focus on actionable results, moving insights to action, and the ability to quickly grasp key business issues and potential opportunities for a client.
Her extensive background in marketing and marketing research and her client side perspective, provide the ability to synthesize multiple positions, and provide insights that are marketing driven, not just research driven.
Kahn offers excellent project design and execution skills, and a focus on team process. Her personal style is flexible, with the ability to adapt to different groups, backgrounds, styles and issues.
Leigh brings strong non-verbal communication skills to the table. A background in neuro-lingustics and psychotherapy training offers additional insights as to what respondents are 'really' saying.